Fender Audio, a consumer electronics brand owned by Fender Musical Instruments Corporation (FMIC) and operated under license by Riffsound Pte. Ltd., made its CES debut with the launch of two flagship products: the ELIE portable speaker series and MIX headphones. These releases mark Fender Audio’s entry into the premium personal audio market with products designed for performance, versatility, and modern lifestyles.
ELIE Speakers
The ELIE (Extremely Loud Infinitely Expressive) portable Bluetooth speaker series combines elegant design with precision audio engineering to create a new benchmark in portable sound. Available in two models — E6 and E12 — each unit integrates built-in subwoofers and a world-first Waves SOC implementation to deliver powerful, distortion-free sound across a wide dynamic range. Reinventing how DSPs (Digital Signal Processors) and SOCs (System on a Chip) are utilized in speaker design, the ELIE speakers deliver more power at a higher efficiency, yielding greater volume and acoustic clarity than other portable speakers in the same size and category.
ELIE speakers are designed to adapt to a wide range of audio lifestyle needs and offer far more than standard music playback. Built for flexible use at home or on the go, each unit can handle up to four audio channels simultaneously with low latency, giving users the freedom to mix different sources with ease. You can connect a Bluetooth device—such as a smartphone or wireless microphone—add a wired input through an XLR or 1/4” cable, and pair two additional wireless channels with compatible Fender Audio accessories. ELIE speakers can also be linked in stereo mode for true left/right separation or connected in multi mode to sync multiple speakers throughout a space.
MIX Headphones
The MIX Headphones push the boundaries of modern music-lifestyle audio with a fully modular design that adapts to your sound, your style, and your daily rhythm. The included FWD Tx USB-C transmitter enables lossless (LHDC-V), low-latency (LC3), and Auracast transmission modes, unlocking high-performance wireless audio across any device. Powered by hyper-efficient 40mm Graphene drivers and supported by hybrid ANC, dual mics with ENC, and both wired and wireless playback, MIX delivers clarity, power, and precision wherever you are. With up to 100 hours of battery life and modular components you can swap over time, MIX is built for listeners who expect more than playback—they expect possibility.
A Partnership Built on Innovation
Through this partnership, Riffsound designs and produces a dedicated line of Fender Audio products that focus on modern design, advanced engineering, and high-quality sound for everyday use.
“Fender Audio represents our commitment to building products that bring exceptional sound and intelligent design to everyday life. It was built to carry Fender’s sonic legacy into the future of listening,” said Mah Chernwei, CEO of Riffsound. “ELIE and MIX are built for how people listen today – portable, flexible, and deeply personal. With ELIE and MIX, we’re bringing that same craftsmanship and tonal excellence to personal and portable audio, making iconic sound more accessible than ever.”
For more information about the ELIE portable speaker series and MIX Headphones, please visit www.fenderaudio.com.